Fujifilm: Fujifilm sets its highest record with 17 products won the globally-prestigious Red Dot Design Award

https://www.fujifilm.eu/uk/news/article/fujifilm-sets-its-highest-record-with-17-products-won-the-globally-prestigious-red-dot-design-award

“FUJIFILM Corporation (President: Kenji Sukeno) is proud to announce that its 17 major products, including the compact and lightweight medium-format mirrorless digital camera “FUJIFILM GFX 50S,” carrying a large image sensor, have won the Red Dot Design Award 2017, a product design award program organized by Design Zentrum Nordrhein Westfalen based in Essen, Germany.

Fujifilm has won the Red Dot Design Award for five consecutive years since 2013 with its products, including the X Series of digital cameras, praised by professional photographers and photography enthusiasts for their outstanding image quality, excellent operability and premium design. This year, 17 products, the highest record for Fujifilm, have won the honor in recognition of their innovative product concepts that address leading-edge user needs, excellent performance, advanced technologies that enable the performance, and premium product designs….”

Fujifilm: Fujifilm sets its highest record with 14 products recognized in the internationally prestigious “iF Design Award” in recognition of their product design and performance in diverse fields

https://www.fujifilm.eu/uk/news/article/fujifilm-sets-its-highest-record-with-14-products-recognized-in-the-internationally-prestigious-if-design-award-in-recognition-of-their-product-design-and-performance-in-diverse-fields

“FUJIFILM Corporation (President: Kenji Sukeno) is pleased to announce that it has been awarded the “iF Design Award 2017” for 14 of its main products including the medium-format mirrorless digital camera “FUJIFILM GFX 50S” and “instax SHARE Smartphone Printer SP-2”. The award is organized by the iF International Forum Design in Hanover, Germany, an international organization for design promotion.
Winning recognition for as many as 14 products is the highest record for Fujifilm.

The iF Design Award is an international design award launched in 1953. It is one of the world’s three most prestigious design awards, alongside Germany’s “Red Dot Design Award” and the United States’ “IDEA.” The Fujifilm products, awarded this time, range from consumer products including digital cameras, printer and cosmetics, to industrial products such as a cinema camera lens. They were recognized not only for their exterior design but also for their advanced product performance and ease of use….”