Australian photographers rarely if ever feature in camera and lens makers’ marketing materials and few Australia female photographers are invited to become brand ambassadors whether they are based in Australia or overseas.
Documentary photographer Megan Lewis features in one of two recently-released Fujifilm X-Photographer videos about the X-Pro3 digital rangefinder-style camera with documentary photographer Michael Coyne being her male counterpart.
Both are long-time Fujifilm users and are well-qualified to offer their insights into the X-Pro3 as a dedicated documentary and photojournalism stills camera.
I have yet to have the pleasure of meeting either photographer, though I am keen to spend time with Megan Lewis to photograph her at work for ‘Unititled’ in order to show other female photographers that one can succeed as a documentary photographer or photojournalist.
In the immortal words of Geena Davis of the Geena Davis Institute on Gender in Media, “if she can see it, she can be it”, and so stories, photo essays and videos about female creatives like Megan Lewis are crucial to creating the possibility of women succeeding in their chosen professions to the point where we gain parity with men.
FUJIFILM X Series: Megan Lewis x X-Pro3 / FUJIFILM
FUJIFILM X Series: Different Breed: Michael Coyne x X-Pro3
Fujinon lenses used by Megan Lewis and Michael Coyne in these videos
Fujinon XF 10-24mm f/4.0 R OIS zoom lens.
Fujifilm Fujinon XF 16mm f/2.8 R WR “Fujicron” prime lens.
I attended Fujifilm Australia’s First Look Touch & Try event at Ted’s World of Imaging in Sydney on Wednesday, 6th November, 2019, and had a brief opportunity to handle a preproduction version of the Fujifilm X-Pro3 digital rangefinder camera that has already been well-covered in Fujifilm X-Photographer videos and articles, and first-look commentary by a range of online camera pundits.
As the camera is in preproduction at time of writing, the usual request not to shoot or publish photographs made with it applies, so I will not comment on its stills and video capabilities but will attest that the X-Pro3 is an interesting evolution of Fujifilm’s professional rangefinder line.
Fujifilm is marketing the X-Pro3 as a camera for “street photographers” as Panasonic did for its latest rangefinder-style GX series camera, the Lumix DC-GX9, and I am hoping that with its X-Pro series Fujifilm will not be imitating Panasonic’s decision to make its GX series something less than a great camera for photojournalists and documentary photographers.
I dread the day my Lumix DMC-GX8 gives up the ghost given Panasonic so unexpectedly dropped the ball on pro-quality rangefinder-style cameras in favour of DSLR-style cameras like the admittedly otherwise excellent Lumix DC-G9.
The Fujifilm X-Pro3 digital rangefinder-style camera
Photographs courtesy of Fujifilm.
Fujifilm X-Pro 3 with MHG-XPRO3 grip and Fujinon XF 35mm f/2.0 R WR prime lens.
Fujifilm X-Pro 3 with Fujinon XF 35mm f/2.0 R WR prime lens.
Throughout my career I have relied on a range of camera styles and formats – rangefinders, rangefinder-style cameras, hand and stand sheet film cameras, SLRs aka Single Lens Reflexes in 120 and 135 film formats, and a DSLR upon Canon’s accidental revolution in the form of the Canon EOS 5D Mark II.
My first choice for immersive documentary photography has always been rangefinder cameras and I have been hoping the X-Pro3 would receive many of the advances found in the X-H1 and X-T3.
Until I have a proper hands-on with it, I will not know whether that is truly the case, but the X-Pro3’s loss of the ability to use its otherwise improved optical viewfinder aka OVF with the Fujinon XF 18mm f/2.0 R moderate wide-angle prime lens is a concern.
For many documentary photographers and photojournalists, as it has long been for me, the 28mm focal length (on 35mm sensor cameras) is our default and its 18mm APS-C equivalent works well on the X-Pro2 and especially in its OVF.
Since 2015 I have been daydreaming of a radically improved X-Pro3 being released alongside an even more radically upgraded Fujinon XF 18mm lens with both aimed at documentary photographers and photojournalists, but Fujifilm seems to have decided on setting its sights lower than that, upon street photographers whom I humbly suggest might be better served by the forthcoming X100V.
Time will tell where Fujifilm is heading with its cameras, but I hope that it will not forget its documentary and photojournalism customers as Panasonic appears to have done.
Both companies employed celebrated photojournalists to publicize previous versions of their rangefinder and rangefinder-style cameras but dropped them in favour of street photographers in their latest versions.