Fujifilm has announced that it will launch the Fujifilm X-T3 “as the latest model in the X Series known for superior image quality with proprietary color reproduction technology. The camera will be launched on September 20, 2018” five days before photokina 2018 commences in Köln on September 25.
The X-T3 has delivered more sophisticated new features and improvements than I expected when the camera was first rumoured and I am studying its specifications list, hands-on articles and videos with a great deal of interest right now.
For me, Fujifilm’s most archetypal professional flagship cameras remain the X-Pro digital rangefinders given their evolution of the groundbreaking fixed lens X100 into interchangeable lens territory, and my APS-C format work in photography will centre on X-Pro cameras so long as Fujifilm continues to make them.
I would hate to see Fujifilm follow Panasonic’s recent decision to de-professionalize its Lumix GX rangefinder-style camera range into enthusiast-level gear intended for street photographers as the latter has done with the disappointing Lumix DC-GX9.
Rangefinder and rangefinder-style cameras in all sensor formats are the perfect fit for my way of seeing and photographing, both having evolved through many years of relying on rangefinder-equipped analog film cameras in all formats from 35mm roll film through to 4″x5″ sheet film.
SLR and DSLR cameras have always been secondary camera types for me, involving a very different way of seeing and photographing, one more akin to staring at a mirror into near-flat space rather then peering through a window at objects arrayed left to right, near to far and top to bottom of frame in deep space.
Fujifilm’s X-Pro line, most recently represented by the X-Pro2, is essentially three cameras in one – an optical viewfinder camera, an electronic viewfinder camera and a small view camera via its LCD monitor – and remain the most versatile and personally satisfying solution for documentary photography with focal lengths from 18mm through to 56mm.
DSLR-style cameras, on the other hand, are the electronic viewfinder-equipped descendants of optical viewfinder-equipped SLR cameras – two cameras in one through the benefit of their view camera-like LCD monitors.
DSLR-style cameras support my reliance on rangefinder and rangefinder-style cameras through being better suited to wider focal lengths than 18mm and longer lengths than 56mm.
They are also excellent cameras for more technical work such as architectural photography and product photography.
And now, with Fujifilm’s announcement of the X-T3, professional video production too.
Fujifilm began slowly but surely working on improving its cameras’ video functionality since customer requests to do so started flowing in to the company since the release of the X100.
As a documentary storyteller, I must always be equipped to best handle whatever situation I may find myself in, whether it demands photographs or video footage.
As a shoulder bag or backpack equipped solo operator, I can only carry so much gear and carrying two different cameras systems, one best for video and one best for stills, can be a bridge too far.
One camera system that can do both well enough is the key and, sadly, despite a number of Fujifilm kaizen firmware updates for the X-Pro2, its support for video remains problematic due to its lack of the ability to allow customized video settings such as noise reduction, highlight tone, shadow tone, color and sharpness.
The X-Pro2’s electronic viewfinder is also something of a disappointment when compared to those in the X-T1, X-T2 and the two Panasonic M43 cameras I have for documentary video production.
I need a second Fujifilm camera for my customary two-camera, two-lens documentary photography methodology, and at least one of those must produce good quality video.
With no rumors about the X-Pro3 still, I hope that we are not to assume the worst about the continuation of the X-Pro flagship line.
I have been hoping that the X-Pro3 will correct what is lacking in the otherwise excellent X-Pro2, namely its video functionality and most especially its EVF, so have been wondering if I should pay attention to the larger X-H flagship range or the smaller, sexier X-T range instead.
First glance at the X-T3’s specifications makes me think that it may prove a good solution should I be unable to wait for the X-Pro3’s arrival or if I must eventually cope with a possible tragic demise of the X-Pro range some day.
DSLR-style cameras can never replace rangefinder and rangefinder-style cameras due to their very different natures, but they can be excellent complements to each other.
Fujifilm X-T3 camera body, kit lens and vertical battery grip
Some accessories for the Fujifilm X-T3
Photographs of other Fujifilm and third party accessories for the X-T3 are currently unavailable, but we will place them here when they appear.
It appears that X-T3 review loaners may begin to make their appearance in Australia in October or November of this year.
Articles and Other Links
- Atomos – Fujifilm X-T3 combined with Atomos Ninja V offers affordable Cinema 4K 10-BIT 422 large sensor recording at 60fps
- B&H Explora – The Next-Generation Flagship Fujifilm X-T3 Mirrorless Has Arrived
- DPReview – Fujifilm X-T3 First Impressions Review
- DPReview – Fujifilm X-T3 makes waves with a 26MP X-Trans sensor and 4K/60p video
- DPReview TV – DPReview TV: Fujifilm X-T3 hands-on first impressions
- Fuji Rumors – FUJIFILM X-T3 Reviews, Samples, Pre-orders and More – ANNOUNCEMENT Launch Coverage
- Fuji Rumors – Fujifilm X-T3: The 17 Things You Might Have Missed – EYE AF Demo, Easy Firmware Updates, Night Vision Mode & More
- Fujifilm Festival, October 5-7, Venice Beach
- Fujifilm X – photokina, Imaging Unlimited, 25-29 September 2018
- Imaging Resource – Fujifilm X-T3 Review
- Japan Camera Hunter
- News Shooter – Fujifilm X-T3 Announced – 4K60 with 10-bit output
- Untitled – Fuji Island, Picture Perfect Paradise [Special offer time-limited until December 7, 2018] – COMMENTARY
- Cameralabs – Fujifilm XT3 review so far
- FujiLove – The Next Generation. Review: Fujifilm X-T3
- jonasrask|photography – Fujifilm X-T3 Review – Next generation X
- Fujifilm Global – Fujifilm launches new mirrorless digital camera “FUJIFILM X-T3”
Product Brochures and Manuals
- Fujifilm Global – Fujifilm X-T3
- Fujifilm Global – X Mount Lens Roadmap
- Fujifilm X – X Series’ evolution into the 4th generation -Complete upgrade with the all-new back-illuminated 26MP X-Trans CMOS 4 (*1) sensor and X-Processor 4 image processing engine
- Fujifilm X – X Cinema
- Fujifilm X/GFX USA – FUJIFILM X-T3 Heralds 4th Generation of X Series
- FUJIFILMglobal – FUJIFILM X-T3 Promotional Video
- FUJIFILMglobal – X-T3: A Different Beyond trailer – Full movie coming soon
- FUJIFILMglobal – X-T3: Xtra Turbo X-T3 with Joe Ng
- FUJIFILMglobal – Xtra Turbo X-T3 with Mokhtar Chahine
- FUJIFILMglobal – Xtra Turbo X-T3 with Dan Edwards
- DPReview – Fujifilm X-T3 vs Panasonic GH5 for Video: Quick Look
- Kevin Mullins – Fujifilm X-T3 Full Menu Overview & New Features
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- Bluestar Eye Cushions – B&H
- Fujifilm CVR-XT3 Cover Kit – B&H
- Fujifilm EC-GFX Round Eyecup – B&H
- Fujifilm EC-XH Wide Eyecup – B&H
- Fujifilm EC-XT L Long Eye Cup – B&H
- Fujifilm EC-XT M Medium Eyecup – B&H
- Fujifilm EC-XT S Small Eyecup – B&H
- Fujifilm MHG-XT3 Metal Hand Grip – B&H
- Fujifilm NP-W126S Li-Ion Battery Pack – B&H
- Fujifilm VG-XT3 Vertical Battery Grip – B&H
- Fujifilm Fujinon XF Lenses – B&H
- Fujifilm X-T3 Mirrorless Digital Camera – B&H