ADATA Releases Superfast Premier ONE UHS-II Class 10 (U3) V90 SDXC Memory Cards for High-End Moviemaking

Although ADATA is not a brand I have encountered before, ADATA Technology Co., Ltd. has suddenly staked its claim to moviemakers’ and photographers’ attention with the release of its Premier ONE SDXC UHS-II U3 Class 10 memory card trio in 64GB, 128GB and 256GB sizes. 

SD card speeds and capacities have been something of a moving target since Panasonic announced that its Lumix GH5 hybrid stills/video camera would be reaching a firmware update later in 2017 to add 400 Mbps 4:2:2 10-bit All-Intra video recording in 4K 30p, 25p, and 24p as well as Full HD. Will that make extra demands on SD cards? Time and the experts will tell.

I am no expert, especially on the subject of memory cards, but have sought the advice of proven experts in the past when it comes to the best SD card for shooting high bitrate 4K DCI and UHD video on cameras like Panasonic’s Lumix GH4.

Given the GH5 has yet to be released for sale in many parts of the world – I only managed to see and briefly handle a GH5 for the first time last Saturday – the jury is out regarding the best cards for now and in future.

If Sol March of Suggestion of Motion reactivates his blog soon then it may prove to be an authoritative source for hard facts on the GH5 as a documentary moviemaker’s video camera and, specifically, what SD cards will work best with it and its various modes.